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The Shiseido Group's main businesses are the manufacture and sale of cosmetics, cosmetic products, personal care products, and beauty care products, as well as the sale of beauty foods and pharmaceuticals. The company operates through seven business segments. The Japan Business Unit is engaged in the cosmetics business, including sales of cosmetics, cosmetic products and personal care products, and the healthcare business, including sales of beauty foods and over-the-counter drugs, in Japan. The China business and the Asia-Pacific business manufacture and sell cosmetics, cosmetic products, and personal care products in China and the Asia-Oceania region (excluding Japan and China), respectively. The Americas Division and the Europe Division manufacture and sell cosmetics and cosmetic products in the Americas and Europe, the Middle East and Africa, respectively. The travel retail business sells cosmetics and cosmetics accessories in duty-free areas throughout the world except Japan. In the Professional Business, the Company sells hairdressing and beauty products in Japan, China, and Asia, and operates Shiseido beauty salons. The company is also engaged in Frontier Sciences (cosmetic raw materials and medical-use drugs) and Food & Beverage (e.g., Shiseido Parlor). |
